The Qatar Smartphone Market size is likely to reach USD 2.15 billion by 2025, according to a study by Grand View Research, Inc., experiencing a CAGR of 2.5% during the forecast period. In 2017, around 5.9 million products were sold in Qatar and the sales are estimated to increase at a significant rate over the forecast period.
Surging
demand for virtual/augmented reality gaming among professional gamers and youth
is expected to drive the market over the forecast period. Excessive use of
consumer electronics and technologically advanced phones among youth in Qatar
is creating the need for frequent replacement of existing as well as outdated
phones. Additionally, rising inclination of youth population towards
communication and entertainment is anticipated to spur smartphone demand in
this country.
Reducing
prices, coupled with technological advancements, are projected to promote
product sales among different age groups in the country, including individuals
that belong to the age group of 15-54. Increasing number of mobile broadband
connections and growing online sales are further poised to bolster market
growth over the forecast period.
A
few notable trends such as gifting electronic consumer devices to close
relatives and friends, especially during promotions and discounts on
smartphones in the country, are likely to boost product sales in Qatar over the
forecast period. Additionally, in 2018, promotions and discounts offered by
various smartphone brands evoked a significant response among customers in
Qatar. Discounts on high- and mid-range phones offered by Samsung, Huawei,
Sony, LG, and Xiaomi played a vital role in driving sales of phones in the
country.
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Further key findings from the study suggest:
- Increasing
disposable income of consumers, coupled with widespread internet
penetration, has been escalating the growth of the market in the country
- Widespread
use of smartphones in various application verticals, including military
and defense, healthcare, fashion, manufacturing, and real estate, is
expected to fuel the demand for products with a large screen, specifically
phones with a screen size of 5.5 inches and above
- In 2017, the
above USD 400 segment accounted for more than 45.0% of the overall market
revenue. Burgeoning demand for premium products in Qatar can be attributed
to high-priced devices and offering them as gifts, which is often
perceived as a status and reputational symbol among customers in the
country
- Additionally,
many expatriates visiting their home in Qatar for a short span of time are
inclined towards purchasing low-priced smartphones for temporary use. This
is estimated to contribute to the growth of the up to USD 199 segment over
the forecast period
- The
prominent industry players, including Samsung, Huawei, and Sony, are
adopting different promotional and product differentiation strategies for
sales and distribution of smartphones in Qatar
- These
strategies include high discounts for mid & high-range phones. These
players are also focusing on R&D to provide value-added features and
enhance performance of the final product.
About Us:
Grand View Research, Inc. is a U.S. based market
research and consulting company, registered in the State of California and
headquartered in San Francisco. The company provides syndicated research
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studies ensuring relevant and fact-based research across a range of industries
including technology, chemicals, materials, healthcare and energy.
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